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Catalogue of measures

On this page you will find a wide range of measures and best practices to help you plan and implement your event sustainably. Use the filter options to select specific measures that match your action areas and targets.

Target Catalogue

On this page you will find a wide range of measures and best practices to help you plan and implement your event sustainably. Use the filter options to select specific measures that match your action areas and targets.

Explanation sub-target:

Organisers can choose the relevant stakeholder groups (accredited persons, visitors, local population, TV viewers, etc.) themselves. The organiser should define its own, event-specific value for X

Recommended target value:

Indicator:

Percentage of people who identify with the sporting event

Explanation indicator:

It is recommended to subdivide the indicator into relevant stakeholder groups.

Explanation sub-target:

Organisers can choose the relevant stakeholder groups (accredited persons, visitors, local population, TV viewers, etc.) themselves. The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Percentage of people who experience a feeling of community and social cohesion during the sporting event

Explanation indicator:

It is recommended to subdivide the indicator into relevant stakeholder groups.

Explanation sub-target:

Highlights are created for the sporting event for specific, relevant groups of stakeholders in order to create unforgettable experiences. The organiser should define its own, event-specific value for X.

Recommended target value:

Indicator:

Number, type and scope of the measures

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How effective was the measure? What could be improved in the future?) The indicator "Scope of the measure" refers to the number of people reac

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Number, type and scope of the measures

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How effective was the measure? What could be improved in the future?) The indicator "Scope of the measure" refers to the number of people reac

Explanation sub-target:

Recommended target value:

Indicator:

Explanation indicator:

Explanation sub-target:

Recommended target value:

Indicator:

Explanation indicator:

Explanation sub-target:

Recommended target value:

Indicator:

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of 70 percent is recommended.

Indicator:

Satisfaction score: Percentage of people who are satisfied with the opportunities for participation in relation to the (local) population

Explanation indicator:

It is recommended to use a survey with a 5-point Likert scale. People who state that they are very satisfied or satisfied are categorised as satisfied. It is also suggested that the indicator be divided into total population and people involved or, if pos

Explanation sub-target:

The organiser should define a separate, event-specific value for X. The period under review includes all phases of event planning.

Recommended target value:

Indicator:

Number, type and scope of participation formats

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How effective was the measure? What could be improved in the future? In what form and at what stage will the population be involved in the spo

Explanation sub-target:

Recommended target value:

Indicator:

Number, type and scope of recruitment measures

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How are volunteers recruited? How effective was the measure? What could be improved in the future? Are these sustainable recruitment measures

Explanation sub-target:

The sub-target provides answers to the following questions: Can the organiser’s recruitment measures arouse interest in volunteering in society? Does the organiser reach first-time volunteers, people from the region and from marginalised groups? The organiser should define a separate, event-specific value for X. The period under review includes all phases of event planning .

Recommended target value:

Indicator:

Number of people who would like to get involved

Explanation indicator:

It is recommended, if possible, to subdivide the indicator into the relevant diversity dimensions as well as the extent of the willingness to get involved in hours per capita, the percentage of first-time registrants and the percentage of people from the

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Number of people who actually got involved

Explanation indicator:

It is recommended, if possible, to subdivide the indicator into the relevant diversity dimensions as well as the extent of the willingness to get involved in hours per capita, the percentage of first-time registrants and the percentage of people from the

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of 70 percent is recommended.

Indicator:

Satisfaction score: Percentage of volunteers who were satisfied with their commitment

Explanation indicator:

It is recommended to use a survey with a 5-point Likert scale. Volunteers who state that they are very satisfied or satisfied are categorised as satisfied.

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of 75 percent is recommended.

Indicator:

Net Promoter Score: Percentage of volunteers who would recommend volunteering to others

Explanation indicator:

Explanation sub-target:

For the sub-target it is interesting to what extent the experience with the current commitment in the context of the sporting event contributes to renewed involvement in sport. The organiser should define its own, event-specific value for X.

Recommended target value:

A target value for sustainable action of 50 percent is recommended.

Indicator:

Percentage of people who continue to volunteer in sport.

Explanation indicator:

It is recommended to categorise people into relevant diversity dimensions (e.g. nationality, gender, age, disability) as well as the extent of the willingness to volunteer in hours per capita, the percentage of first-time registrants, the percentage of pe

Explanation sub-target:

Recommended target value:

Indicator:

Number, type and scope of the measures

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How effective was the measure? What could be improved in the future?) The indicator “scope of the measure" refers to the people reached.

Explanation sub-target:

Recommended target value:

Indicator:

Number, type and scope of the measures

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How effective was the measure? What could be improved in the future?) The indicator “scope of the measure" refers to the people reached.

Explanation sub-target:

The aim here is for volunteers to experience the benefits of their involvement, such as self-efficacy, a sense of belonging, international understanding and life satisfaction. The organiser should define its own, event-specific value for X.

Recommended target value:

A target value for sustainable action of 100 percent is recommended.

Indicator:

Percentage of volunteers who experience the social value of their volunteering in relation to all volunteers

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of 0 percent is recommended.

Indicator:

Dropout rate: Percentage of people who terminated their commitment prematurely

Explanation indicator:

It is recommended to document the reasons for leaving the programme and to disregard discontinuation due to illness or other reasons that are not attributable to dissatisfaction.

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

It is recommended as a target value for sustainable action to carry out as many training measures until all volunteers are sufficiently trained.

Indicator:

Number, type and scope of the measures

Explanation indicator:

The "type of measure" indicator is a qualitative description of the measure (e.g. what was actually implemented? How effective was the measure? What could be improved in the future?) The indicator “scope of the measure" refers to the people reached.

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of 100 percent is recommended.

Indicator:

Percentage of volunteers who acquire at least one skill measured against all volunteers

Explanation indicator:

It is recommended to subdivide the indicator by type of skill (e.g. organisational skills, software skills, teamwork skills, time management).

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of 75 percent is recommended.

Indicator:

Percentage of volunteers who can use at least one skill after the sporting event, measured against all volunteers

Explanation indicator:

It is recommended to subdivide the indicator by type of skill (e.g. organisational skills, software skills, teamwork skills, time management).

Explanation sub-target:

Recommended target value:

Indicator:

Explanation indicator:

Explanation sub-target:

Each requirement analysis is examined and utilised in accordance with the principle of sufficiency to identify potential for reduction in terms of ecological and economic aspects.

Recommended target value:

Indicator:

Yes (incl. documentation) / No

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of xy percent is recommended.

Indicator:

Percentage of rented or leased products in EUR, number of units, kg in relation to the total number within a product group

Explanation indicator:

It is recommended to indicate the share per product group. Not all product groups need to be considered, but only the product groups with the highest volume, e.g. office supplies, branding materials and sports equipment.

Explanation sub-target:

Where possible, system structures are to be borrowed and leased. The organiser should define its own, event-specific value for X.

Recommended target value:

A target value for sustainable action of 100 percent is recommended.

Indicator:

Percentage of temporary structures in kg that are reused in relation to total temporary structures

Explanation indicator:

Explanation sub-target:

Corporate due diligence consists of 1) recognising responsibility, 2) identifying risks, 3) minimising risks (deriving preventive measures and taking remedial action), 4) informing and reporting and 5) facilitating complaints.

Recommended target value:

Indicator:

Yes (incl. documentation) / No

Explanation indicator:

The documentation includes Indicators AA14_2.2 to AA14_2.6, which therefore no longer need to be addressed separately.

Explanation sub-target:

It is recommended that a policy statement includes the following sections: - Commitment to respect human rights - Commitment to human rights due diligence - Impacts on human rights - Risk analysis - Measures to prevent human rights abuses in supply and value chains - Grievance mechanism, remedy and redress - Publication and responsibilities

Recommended target value:

Indicator:

Yes (incl. documentation) / No

Explanation indicator:

Explanation sub-target:

Fair supply chain management takes both social and ecological aspects into account.

Recommended target value:

Indicator:

Yes (incl. documentation) / No

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Percentage in EUR of certified products in relation to the total cost of all products

Explanation indicator:

Certified products include products that are certified with the eco-audit or the Blue Angel.

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Percentage in EUR of certified service providers in relation to the total costs of all services

Explanation indicator:

The certified services include service providers that are EMAS or ISO certified.

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Number, type and scope of the measures

Explanation indicator:

Measures can be both preventive measures and measures that provide a remedy.

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of xy percent is recommended.

Indicator:

Percentage of products that are subsequently reused or made available for recycling in relation to the total number within a product group

Explanation indicator:

It is recommended to indicate the share per product group. Not all product groups have to be taken into account, but only the product groups with the highest volume (e.g. office supplies, branding materials and sports equipment). Example indicator: 80 per

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

A target value for sustainable action of X is recommended.

Indicator:

Number in full-time equivalents

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Direct regional or national economic effect in EUR

Explanation indicator:

For the direct regional economic effect, only consumer spending by people who do not come from the previously defined region is taken into account. For the national economic effect, only consumer spending by people who do not come from Germany is consider

Explanation sub-target:

The direct employment effect is the jobs created by the sporting event. The indirect employment effect arises from the increased economic activity as a result of the sporting event. These can be jobs in neighbouring companies such as restaurants, hotels and transport companies. It is recommended to provide additional information on the quality of the workplaces. This includes factors such as wages, working conditions, job security and the opportunity for professional development. The organiser should define its own, event-specific value for X.

Recommended target value:

Indicator:

Number in full-time equivalents in year

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Total tax returns in EUR

Explanation indicator:

Explanation sub-target:

Recommended target value:

Indicator:

Yes (including documentation / No)

Explanation indicator:

For documentation purposes, it is recommended that the amount of the subsidy be stated in EUR, broken down by type of use. It is also recommended to explain the positive and long-term contribution they make to the social, environmental and economic sustai

Explanation sub-target:

Recommended target value:

Indicator:

Cross-media event value in EUR

Explanation indicator:

Firstly, the media presence of the event must be recorded. This includes television reports, radio programmes, newspaper articles, online coverage, social media posts, etc. For each form of media exposure, the potential reach or the number of people who c

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Number of day tourists

Explanation indicator:

It is recommended to subdivide the indicator into the following four tourism categories: 1. Event tourists (only travelling for the sporting event) 2. Extenders (extending their trip due to the sporting event) 3. Casuals (are not at the venue due t

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Percentage change in revenue from overnight stays in EUR ALTERNATIVELY Total expenditure on overnight stays by visitors per day in EUR

Explanation indicator:

It is recommended, for example, to use the capacity utilisation of the same month of the previous year in which no sporting event has taken place. Alternatively, it is recommended to subdivide the indicator into the following four tourism categories: 1

Explanation sub-target:

It is recommended, for example, to use the capacity utilisation of the same month of the previous year in which no sporting event has taken place. The organiser should define its own, event-specific value for X.

Recommended target value:

Indicator:

Percentage change in revenue due to public transport in EUR

Explanation indicator:

Explanation sub-target:

Other expenses include, for example, expenses for tickets, meals, use of public transport, drinks and medical products. The organiser should define its own, event-specific value for X.

Recommended target value:

Indicator:

Total other visitor expenditure per day in EUR

Explanation indicator:

It is recommended to subdivide the indicator into the following four tourism categories: 1. Event tourists (travelling only because of the sporting event) 2. Extenders (extend their journey because of the sporting event) 3. Casuals (are not at the

Explanation sub-target:

The organiser should define a separate, event-specific value for X. The organiser should define the relevant stakeholder groups specific to the event.

Recommended target value:

Indicator:

Percentage of relevant stakeholders who rate the sporting event with positive attributes in relation to all relevant stakeholders

Explanation indicator:

It is recommended to have the image evaluated with a survey using a 5-point Likert scale. The assessment should be based on self-selected attributes (e.g. child-friendly, diverse, cosmopolitan, family-friendly, environmentally friendly).

Explanation sub-target:

The organiser should define a separate, event-specific value for X. The organiser should define the relevant stakeholder groups specific to the event.

Recommended target value:

Indicator:

Percentage of relevant stakeholders who rate the host city, region or nation with positive attributes in relation to all relevant stakeholders

Explanation indicator:

It is recommended to have the image assessed by a survey using a 5-point Likert scale. The assessment should be based on self-selected attributes (e.g. child-friendly, diverse, cosmopolitan, family-friendly, environmentally friendly).

Explanation sub-target:

It is recommended to survey awareness once before and once after the event. The organiser should define its own, event-specific value for X.

Recommended target value:

Indicator:

Percentage of the local population aware of the sporting event in relation to the total local population

Explanation indicator:

Explanation sub-target:

The organiser should define a separate, event-specific value for X.

Recommended target value:

Indicator:

Percentage of the local population aware of the sporting event in relation to the total local population

Explanation indicator:

It is recommended to assess interest using a 5-point Likert scale and identify interested persons as those who have indicated that they are very interested or interested in the event.

Explanation sub-target:

For the analysis, one should consider the proportion of satisfied participants of the promoter surplus visitors (i.e. those who would recommend the event to others), the probability of a return visit to the city/region/nation and the attractiveness of the competition experience (1-10 based on the criteria of comprehensibility, suspense and significance).

Recommended target value:

Indicator:

Yes (including documentation) / No

Explanation indicator:

Explanation sub-target:

For the analysis, one should consider the number of impressions, the posts relating to the event (broken down into positive and negative), the followers of the event, the new followers of the organiser, the new followers of the athletes, the new contacts of the organiser due to the event, the engagement rate on event-related content, the ratio of off-event to in-event impressions and the ratio of regional posts to the total number of posts.

Recommended target value:

Indicator:

Yes (including documentation) / No

Explanation indicator:

Explanation sub-target:

The event value print should be considered for the analysis.

Recommended target value:

Indicator:

Yes (including documentation) / No

Explanation indicator:

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